Articles in this section

What does ‘Shell V-Power Britain’s no.1 Performance fuel’ claim mean’?

  • Updated
  • The claim ‘Shell V-Power Britain’s N.1 Performance Fuel’ states Shell’s market shares leadership position in the premium fuels market.
  • Kantar Worldwide data (calculated by reference to volume of premium fuel to a representative sample of 2,000 motorists over a 12-months period in both 2015 and 2016) states that Shell has the highest premium fuel market share.
  • According to this data, Shell’s market share (volume %)of premium fuel is 53.1% (52 w/e data ending Jan 2017). 23

23 By market share according to Kantar Worldpanel data (calculated by reference to volume of premium fuel sales to a representative sample of 2,000 motorists in GB over a 12-month period in both 2016 and 2017.

 

Was this article helpful?
21 out of 42 found this helpful

Contact us

No matter what your question is, you can be assured that we’ll do our best to help you find the answer you’re looking for. Get in touch with a member of our team today.

Chat

For more information, feel free to chat with our team using our Live Chat feature.

Live Chat operates from Monday to Friday: 8:00 AM – 4:45 PM excluding public holidays.

Click on the red "Help" button at the bottom right corner of the screen to launch Live Chat.

Online Request Forms

You can also send us a request via web form.

Shell Go+
Shell Drivers Club
Shell Stations General Enquiries

Phone

For all queries related to Shell Service Stations and Loyalty and Rewards, we are available:

Monday to Friday: 8.00AM to 5.00PM

Get phone number 0800 731 8888
Shell Service Stations: Please select option 4
Loyalty and Rewards: Please select option 2